For small and medium-sized businesses (SMEs) in South Africa, every rand (currency of South Africa) is precious. In a highly competitive economy, the secret to long-term growth is working smarter. This is where data analytics for small businesses comes as a game-changer.  Most entrepreneurs hear “data analytics” and envision a sophisticated, expensive tool for large corporations. However, … Continue reading How Data Analytics Can Boost ROI for Small Businesses in South Africa